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Teton Troutfitters

A legacy since 1982, given a new site, SEO and paid search.

Scope
  • Website
  • SEO
  • Paid & search
Years
Website, 2023 to present · Custom-theme rebuild, spring 2026
Sector
Fly-fishing outfitter
Built with
WordPress, custom theme · Brindlechute booking · CallRail · Google Tag Manager · All in One SEO Pro
tetontroutfitters.com (opens in a new tab)
Three people in a drift boat on a river: one stands at the bow to cast, one rows, one sits at the stern, wooded hills behind.
An angler casts from the bow of a drift boat.
The Teton Troutfitters homepage on desktop: an angler holds up a brown trout behind the headline and booking buttons.
The same homepage on a tablet.
The same homepage on a phone.

Home · Captured October 2026

(01) The challenge

Founded in 1982, Teton Troutfitters runs guided fly-fishing trips. Online, the outfitter had fallen behind, and the website needed rebuilding.

(02) The thinking

Building the site around what the guides know: the conditions, the hatches and the water. Every trip gets its own page, written so search engines read it as clearly as anglers do.

(03) The system

A custom WordPress theme with weekly fishing reports, a page for each hatch, a hub for the home river, guide bios, a full FAQ, and trip pages that carry structured data and online booking.

Teton Troutfitters wordmark: the name arched over a rider on a cutthroat trout, with mountains behind.
  • Navy#0B1A2C
  • Gold#C49A3C
  • Teal#2B7A6F
  • Page cream#F7F4EF
  • Section cream#EFECE6
The contact page on desktop: a short invitation to call, then cards to phone, email or visit, and the shop's seasonal hours.
The same contact page on a phone, with the call, email and visit cards stacked.

Contact · Captured October 2026

Three anglers in a drift boat on a wide river, with forested mountains rising behind.
Three anglers in a drift boat, mountains behind.
Two anglers on a river under a cloudy sky hold up a large brown trout above a landing net.
An angler holds a large trout over a glassy lake under a clear blue sky.
An angler crouches on a gravel bar at the river's edge, holding out a large trout.
An angler leans from a drift boat with a brown trout, under a stormy sky.
An angler in a puffy jacket holds a large cutthroat trout, on a lake under a clear blue sky.
An angler laughs, holding a brown trout over the side of a drift boat on a sunny river.
Anglers in a drift boat on a river below a forested slope, one waving with a rod in hand.

(04) Pages

The Journal page: a dark heading band, then the latest article's card, with hands holding a trout, a fly in its jaw.
Journal · Captured October 2026

(05) Delivered

  • Website rebuilt on a custom theme, spring 2026
  • Weekly fishing reports and 10 hatch pages
  • Six trip pages, each with structured data
  • Search foundations, with an 18-question FAQ
  • Google Ads, rebuilt in spring 2026 and managed

Next case

Keller Williams Jackson Hole

A three-market brokerage, given live search and local guides.

(05) Contact

Tell us where it lives.

Start A Project info@peakcrtve.com